I LOVE the TED conferences. I think they are extraordinary. Though on occasion I may stumble across one that doesn't drop my jaw, for the most part they are remarkable snippets which invite me to think hard about the human direction. Malcolm Gladwell, author of The Tipping Point, Blink and Outliers (my favorite book so far this year) ...
Malcolm Gladwell, Spaghetti Sauce and Giving Your Best Business
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What Kanye Can Teach You About Business
On occasion, being a father can dictate your creative direction. As I sat down to write my Ghostwriter Dad post, I felt a slight pause keeping me from the usual tone of this page. Sure, I knew what I was going to write about ahead of time. It isn’t as though we have too many ...
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Direct Response Copy and Social Media Marketing Links #1
Here is a quick hit of some of the finest posts I've come across in the last week dealing with direct response writing and social media marketing. Enjoy! I don’t know if this is the most comprehensive guide for Twitter and small business there is, but I haven’t read one better. I love what David Wright wrote about ...
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Why Giving Free Samples is Great For Business
Consumers are spoiled, especially those of spending the majority of our minutes online. We are used to getting almost everything for next to nothing and, admit it, we sometimes get put out at even the smallest of online expenses. Right now, I’m writing content that will be uploaded to WordPress, a free blogging platform that will ...
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10 Reasons Why Your Business Needs a Website
Does my business really need a website? This million dollar question is not only one of the most often asked questions in the digital age of business, it is also at the core of all that matters. And this isn’t one of those questions carrying a complicated answer either. If you have a business, you need a ...
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